What To Wear In Brazil
To sum it up - Relaxed – No Stress
- When packing, keep in mind that cities like Rio and São Paulo are big, fashionable, cosmopolitan cities and you will more at home if you leave baggy jeans at home in favour of a smarter casual look.
- Don't be afraid to wear bright colours – they'll fit right in.
- If you are here on business most women wear dresses or skirts, and for men a collar and tie still predominate.
- Our advice would be to pack a shawl as the buildings and restaurants can be a little over enthusiastic with the air conditioning.
- Brazilians love the beach – it's almost a religion and appearance really matters to them. It's considered ultra-cool to wear the tiniest bikinis and trunks but be warned going naked is a definite no no.
- The summer (December – March) is very hot and natural fabrics like linen, silk and cotton will work best.
- If your trip involves exploring the country outside of the major cities then it is likely to include lots of walking, - so be sure to carry good, lightweight walking shoes or sandals, a wide-brimmed hat and sunglasses. Our advice is to dress in layers that can be shed as the day really heats up.
- Florianopolis is said to be the "Miami" of Brazil outdoor sports, including diving, hang gliding, paragliding, and mountain biking, as well as surfing, are popular. What to wear here? Well even in the clubs flipflops are acceptable … so its beach casual all the way.
- For hotel accommodation, take a look at Bahia hotels
Anything we missed?
Send us your tips about what to pack for Brazil - we'd love to learn from your experiences!
Didn't find what you need?
Use our personalised 'advice by email' service - for £55, request more information by sending us an email with details about your trip (where you're going, when and what you expect to be doing there).
Request info about what to wear in Brazil >
